Repricing algorithm for online stores

B2BLIX checks your products on price comparison platforms, finds the best current market price, and suggests lower prices based on your rules.

Use price comparison platforms as market data sources. See when your website price is too high and lower it before customers choose a cheaper competitor.

0.10 EUR
for 1,000 product syncs
80+
Marketplaces
min/max
price protection
  • Find the lowest relevant competitor price for each product.
  • Lower your price using your rules and limits.
  • Export suggested prices through XML, WooCommerce, or integrations.
Screenshot from idealo.de
Screenshot from idealo.de
20+
European countries supported
Monitor products across many regional price comparison platforms.
+0.10 EUR
for 1,000 products per synchronization
Pay based on the number of products and monitoring frequency you choose.
30 min
Monitoring frequency
Track important products more often and slower products less often.
[...]
Works with selected products first
Start with a limited product group before expanding to your full catalog.
WHAT USUALLY GOES WRONG

Manual repricing cannot keep up with competitors

Competitor prices change constantly across price comparison platforms. If your website price stays too high, customers may find a cheaper option before your team reacts.

Your price falls behind the market
When competitors lower prices, your product can quickly become too expensive compared with the current market price.
Manual checking is too slow
Checking products by hand takes time, and price changes often happen before your team sees them.
Spreadsheets become hard to control
Spreadsheets can work at the beginning, but they become risky when products, markets, and pricing rules grow.
You do not know how low to go
Without fresh market data, price changes become guesswork. You may lower too little to win, or lower too much without needing to.
HOW IT WORKS

Connect once and let B2BLIX update prices automatically

Import your product data, choose which price comparison platforms to use as market data sources, and define how prices should update when competitors go lower.
Import product data

Connect your product data using XML, CSV, Google Sheets, or WooCommerce.

Product data should include EAN, current price, minimum price, maximum price, and stock quantity.

Set repricing rules

Choose which price comparison platforms B2BLIX should use as market data source.

B2BLIX finds the market price for each product and applies your rules - for example, lowering your price to match or beat the cheapest relevant competitor.

Automatically update prices

Use WooCommerce or another integration to apply calculated prices in your store or aggregator product feed.

You can review prices first, or build your own workflow with the exported XML feed.

WHY B2BLIX

Built for sellers to manage prices automatically

B2BLIX uses its own BuyBox-style repricing algorithm, adapted for price comparison platform data. It helps you detect when competitors are cheaper, calculate the right lower price, and keep every update inside your rules.

MARKET DATA AND INSIGHTS

Made for price comparison data

Use aggregator platforms to understand where your product price stands against the market.

Product-level transparency

Use Product Checker to see what data was used and why a price was suggested.

MARGIN AND STRATEGY

Reprices down first, up when possible

Lower prices when you need to compete, and raise them only when the market gives safe room.

Protects your margin

Every suggested price is checked against your minimum and maximum price.

CONTROL AND TRANSPARENCY

Export-ready workflow

Use XML, WooCommerce, API, or review-based workflows depending on how prices are updated.

Control monitoring cost

Monitor important products more often and less important products less often.

AUTOMATED STRATEGIC REPRICING

Lower prices when needed and raise them when possible

Most price changes start when a competitor becomes cheaper. B2BLIX calculates how far you need to lower the price, while keeping the result inside your allowed limits.

When your price is too high

B2BLIX checks the current market situation for each product and compares your price with the cheapest relevant competitor.

If your price is too high, the algorithm can suggest a lower price - for example, match the competitor, go slightly below, or use a percentage-based adjustment.

When you are already winning

If competitors are already priced higher, B2BLIX can also check whether your price can be increased safely.

This is secondary to the main workflow, but it helps avoid staying too cheap when the market gives room to improve margin.

Example: Competitor prices are lower

  • Current BuyBox price: €20.00
  • Your allowed price range: €19.00 - €21.00
  • Strategy: BuyBox price minus €0.01
  • B2BLIX calculated price: €19.99
  • Result: your price becomes lower than the cheapest relevant competitor while staying inside your limits.
CONTROL EVERY UPDATE

You stay in control of every price

You decide the limits, strategy, product groups, monitoring frequency, and export method. B2BLIX works inside those rules.

Minimum price

Set the lowest allowed price for each product.

Maximum price

Set the highest allowed price for each product.

Strategy

Choose how aggressive each product or category should be.

Monitoring frequency

Monitor important products more often and less important products less often.

Export mode

Use XML, WooCommerce, API, or a controlled review process.

Product Checker

Check the product, competitor data, current price, suggested price, and export status.

COVERAGE

European market coverage

B2BLIX supports price comparison and aggregator platforms across multiple European regions. You can start with one country and expand when needed.

Baltic region

With about €2.1B in annual e-commerce turnover, the region reaches roughly 340K online shoppers per month, with average monthly online spend of around €45 per shopper.

Nordic region

With about €55.4B in annual e-commerce turnover, the region reaches roughly 1.6M online shoppers per month, with average monthly online spend of around €270 per shopper.

Eastern Europe

With about €16.4B in annual e-commerce turnover, the region reaches roughly 1.5M online shoppers per month, with average monthly online spend of around €80 per shopper.

Southern Europe

With about €188.3B in annual e-commerce turnover, the region reaches roughly 5.9M online shoppers per month, with average monthly online spend of around €210 per shopper.

Western Europe

With about €429.5B in annual e-commerce turnover, the region reaches roughly 10.6M online shoppers per month, with average monthly online spend of around €250 per shopper.

PRICING

Pay based on usage

Your monthly cost depends on how many products you monitor, how often data is collected, and which monitoring mode you use.

Number of products
Data collection frequency
Data source
Costs
Price list
  • Standard data sources
    About 0.10 EUR per synchronization of 1000 products
  • Premium data sources
    About 0.30 EUR per synchronization of 1000 products
GUIDES

Practical guides based on seller questions

Learn how to connect your product data, set safe price limits, choose a pricing strategy, control monitoring cost, and export calculated prices.

Getting started with b2blix price aggregators

Getting started· Price aggregators· Synchronization· Buybox· Import· Xml· Store integration

All products interface

Interfaces· Product data· Monitoring· Buybox status· Supplier catalog

Configure buybox settings for a price synchronization

Interfaces· Buybox settings· Price synchronization· Repricing

How B2BLIX aggregators monitors prices and calculates recommendations

Support questions· B2BLIX aggregators· Price monitoring· Buybox algorithm

How calculated prices are delivered to a store or another sales channel

Support questions· Integrations & exports· Price synchronization· Woocommerce

FAQ

Frequently asked questions

Explore the most common questions about B2BLIX Aggregators, price comparison monitoring, and automated repricing.

Platform and monitoring questions

Pricing and automation questions

Ready to automate your pricing?

Import your products, choose data sources, and let B2BLIX calculate when your prices should go lower.